Endowed with a profound application landscape spanning the automotive, healthcare and IoT sectors, the embedded software market has witnessed tremendous growth over the recent years. In the proliferating automobile sector in particular, the technology is used to drive complex embedded systems that perform vehicular applications like adaptive cruise control, anti-lock brake controls, GPS navigation, drive by wire, airbag control, suspension adjustment, wiper controls, tire pressure monitoring and more.

Japan Embedded Software Market Share, By Application, 2018

Additionally, in the booming era of electric vehicles, embedded software has effectively helped enhance driving experience for users by monitoring key vehicle aspects like power electronics devices as well as controlling tasks like battery management and power flow control. The proliferation in autonomous self-driving vehicles has also helped embedded software market garner lucrative returns. For instance, renowned global auto giants like Volkswagen, GM, Tesla, Waymo, BMW have been investing heavily in the autonomous vehicles sector. Reports from the Society of Motor Manufacturers and Traders (SMMT) project that autonomous and self-driving cars would add a value of around £51 billion a year to the UK economy by 2030.

Embedded software market to garner substantial momentum from the global medical sector

An increase in the demand for smart & connected IoT devices in the healthcare industry will have a positive impact on the embedded software market. The medical industry has, of late, emerged as the fastest growing adopter of IoT-enabled embedded OS devices. Using real-time monitoring, these devices could help save lives in times of medical emergency like heart failure, high diabetes, asthma attacks, etc.

Moreover, these devices can also collect and transfer health parameters like blood pressure, oxygen, blood sugar levels, weight and ECGs to the cloud and later share them with authorized personnel like doctors and insurance firms to take necessary steps. The development of advanced IoT-based medical devices like wearable fitness trackers would also help supplement growth of embedded software market from the medical industry.

Android to emerge as the topmost operation system for medical devices

Particularly in the medical sector, the Android OS has emerged as a vital force to reckon with. The software, although having gained prominence with its implementation in smartphones, has recently garnered immense traction in medical applications. With features like refined and modern GUI (Graphical User Interface), touch framework, advanced networking and communication offering, computational flexibility, and more, Android has emerged as a desired OS for medical device functioning.

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Moreover, by leveraging embedded Android, manufacturers can develop highly connected, modern medical applications with greater ease. For instance, in 2019, a study in JMIR Medical Informatics stated that a new Android & Windows-based application was developed recently that could allow physicians to predict short-term risks associated with adverse outcomes and suggest necessary treatment options for patients with chronic obstructive pulmonary disease (COPD). Such trends of advancements are anticipated to further supplement embedded software market growth over 2019-2025.

ARM Mbed RTOS segment to garner substantial returns in embedded software market

On account of the massive proliferation in connected IoT-devices, the ARM Mbed RTOS segment is expected to witness high growth scope in the embedded software market over the coming years. For the uninitiated, ARM Mbed OS is an open-source embedded OS specifically designed for running IoT applications. The operating system helps in reducing complexity and security issues linked with development, deployment and management of IoT devices.

Advancements and collaborations focused on reducing integration complexity will augment embedded software industry expansion from ARM Mbed as well. For instance, in 2018, ARM announced that its Pelion IoT Platform would align with Intel’s SDO (Secure Device Onboard) provisioning technology to onboard both x86 and ARM-based devices easier for IoT vendors and customers.

With the presence of renowned software giants including Microsoft, Intel and IBM, the North America embedded software market will garner commendable gains over the years to come. The surge in demand for connected IoT devices like Amazon Alexa, Google Home or smartwatches like the Apple Watch, have helped the embedded software market depict considerable growth in the U.S.

The introduction of advanced network technologies will also help the market expand across the region. For instance, in 2019, U.S. telecom giant Verizon launched its Narrowband IoT (NB-IoT) Network, specially developed for IoT applications, and announced that it would be available across the U.S., covering more than 92% of the country’s population. On account of the presence of strong industry contenders in the region, in tandem with the rise in demand for connected devices, North America held close to 50% of embedded software market share in 2018.

Embedded software-equipped products are thus witnessing growing adoption on account of their cost-saving property and efficient power consumption offering. With real-time systems, businesses can develop high-performance & low maintenance systems at profitable prices. The technology also helps reduce the overall development time & risks associated with product failure by accurately monitoring products on a real-time basis. As per estimates, embedded software market size is anticipated to exceed USD 20 billion by 2025.

Author Name : Mateen Dalal