Healthcare

Virtual private server market to amass substantial revenues from healthcare applications by 2025

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With the growing adoption of cloud technology, virtual private server market size is anticipated to gain considerable momentum with the digital transformation of the BFSI, retail, government and healthcare sectors. Today, technologies like edge computing have rapidly developed to power the rising penetration of internet of things (IoT), augmented reality content and increased number of consumer mobile devices. This trend will likely expand global virtual private server (VPS) industry share imminently.

APAC Virtual Private Server (VPS) Market Size, By Region, 2018 & 2025 (USD Million)
APAC Virtual Private Server (VPS) Market Size, By Region, 2018 & 2025 (USD Million)

With new developments in software and hardware applications, the on-going operating costs of purely private networks seems to be increasing and more businesses are seeking an online presence around the clock. New applications consume ever-growing amounts of bandwidth and as a result of the high complexity of installing and maintaining physical servers, many companies are turning to virtual on the cloud servers, offering a tremendous boost to VPS industry size.

Network-based applications have considerably transformed industries like healthcare. Solutions that enable access to electronic medical records (EMRs), biomedical information, patient accounting through wired and wireless mobile devices are now becoming commonplace. Healthcare providers are merging these tools for more effective communication, improve patient care and efficiency, and reduce errors in their systems, expanding the scope of virtual private server market.

As healthcare providers are looking to adopt new technologies, the augmented use of mobile and cloud technology has unintentionally contributed to the rise in data breaches, with facilities becoming key targets for a ransomware attack. Reportedly, it had been found that for the third quarter of 2018 a total of around 4.4 million patient records had been compromised in 117 health data breaches.

With the advent of advanced virtual private servers, healthcare providers are realizing the importance of fundamentally shifting their architecture to more secure networks for preventing the spread of false and malicious data. VPS has proven to be a cost-effective solution for the healthcare sector, extensively increasing the demand for VPS market services worldwide.

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The introduction of 5G-related applications in healthcare sector will certainly change the way medical services are exchanged between the doctors and the patients. The integration of electronic communication into medical care by faster connection speeds enables remote medial sensors that help patients in remote areas to transmit their sensitive vitals instantly to healthcare providers. Similar medical trends will lead to new standards of care globally and will drive virtual private server market growth.

Asia Pacific virtual private server market is anticipated to witness a CAGR of more than 20% over the forecast timespan. Many government agencies in the region are extensively supporting virtualized data centers in developing countries like India and China. Subsequently, small and medium scale enterprises are eventually turning to virtual applications for deploying new functionalities more rapidly, allowing them to operate at a faster pace. The growing number of SMEs with access to advanced virtual networks in emerging economies will be a leading factor propelling the virtual private server market revenues.

For instance, in 2018 GoDaddy had unveiled its future generation VPS, which is a high performance managed to host solution specifically designed for web professionals in India. Such initiatives could pave the way for more managed VPS services to emerge in the coming years, supporting higher wireless capacity server and faster speeds across the country. Adoption of VPS by the regional healthcare players would also generate massive demand for APAC VPS industry.

Cloud technology companies and other virtual private server providers are constantly striving towards enhancing their presence with attempts to expand their portfolio, coming up with new and advanced VPS technologies. Some of the prominent players defining the competitive landscape of virtual private server industry include Amazon Web Services, Rackspace, A2 Hosting, Linode, Inmotion Hosting, Tektonic, Liquid Web, OVH Group, Bluehost, and Savari Technologies Pvt. Ltd.

Owing to virtual application technology in healthcare is becoming a chief force to help clinicians in collaborating across organizations. The use of cloud-based systems, 5G networks and virtualization will play a key role in boosting workplace efficiency, alleviate risks of security and meet regulatory compliance as well as improve bottom lines for businesses. Global Market Insights, Inc. has projected that virtual private server market will exceed USD 2 billion in valuation by 2025.

Author NameDeeksha Pant

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APAC cloud POS market to witness double-digit growth rate over 2019-2025

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Rising digitalization and use of e-payment platforms are driving cloud POS market growth. Cloud-based POS is an adaptable, easy to implement and cost-effective solution compared to traditional POS systems. It is integrated with features like inventory management, customer relationship management, loyalty programs and more. For small-to-medium sized businesses (SMBs), a cloud POS system can ensure enhanced customer experience whilst coping up with rapidly upgrading technology.

U.S. SMEs cloud POS market, by application, 2018 & 2025 (USD Million)

U.S. SMEs cloud POS market, by application, 2018 & 2025 (USD Million)

With cloud POS, SMBs can quickly, safely and securely access information using their mobile device. Using tools like data monitoring, inventory tracking, transaction history and more, cloud-based systems can offer enhanced profitability and become an invaluable resource for SMBs.

Notably, cloud POS can be integrated into existing system, increasing security and visibility of restaurant or retail store information. Additionally, it can easily be upgraded, and can track application growth and essential business needs. Product lines, features or stores can also be added to its software. Aided by such profound features, product demand has increased significantly over recent years, expanding cloud POS market size.

Cloud POS market is gaining massive proceeds from the restaurant and hospitality sector. A restaurant cloud POS system is an integral part of daily operations as it helps conduct tasks like billing, ticketing, tax management, invoicing and more. The system aims on delivering superior customer experience and cost control while further growing store revenues and overall profitability.

It enables restaurants to manage orders, make payment, and conduct promotions, and even supports the latest cashless and e-payment platforms that consumers use. The robust use of the system is rather overt from the extensive growth of restaurant POS terminals market as well. Indeed, with growing technological advancements, cloud POS has become a complete restaurant management system providing features like stock and inventory management, detailed reporting and analytics customer relationship management, marketing and more.

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Growing demand and use of e-payment transactions will augment the cloud POS industry share in the restaurant sector. Furthermore, according to a recent study, the number of credit card payments have reportedly grown by 10.2% in the year 2016 to 37.3 billion with a total value of $3.27 trillion, while digital wallets such as Apple Pay and Android Pay are expected represent $503 billion in transactions by 2020. These instances aptly prove that cloud POS market is here to stay.

APAC cloud POS market is growing robustly on account of rapid digitalization and increased use of cashless payments. India’s foodservice sector in particular, continues to grow rapidly on account of rising number of restaurant dining and foreign tourists. Increasing consumer income has made restaurant dining more accessible. International hotel brands have also been expanding their presence in the continent, that has further fostered the regional cloud POS industry size.

With cloud POS, restaurant outlets can acknowledge orders directly to these aggregators. Moreover, with growing technological advancements, the APAC cloud POS is poised to register increased demand in the forthcoming years. Indeed, it has been speculated that the Asia Pacific region will observe a commendably high adoption of restaurant POS solutions, on account of the increase in the usage of POS systems for food delivery. As per estimates, APAC cloud POS market size will register a CAGR of 27% over 2019-2025.

Cloud POS systems are web-hosted solutions that store information on remote servers which can be accessed online. The system is increasingly used in restaurants and retail stores for recording data, taking orders, making bills, managing inventory and more. Reports from Global Market Insights, Inc. estimate cloud POS market to surpass USD 6 billion by 2025.

Author NameMateen Dalal

North America micro data center market to record double-digit CAGR over 2019-2025

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The global micro data center market will witness immense growth in the years to come due to rapid technological advancements in the IT & telecom sector which has led to expansion in data center infrastructures worldwide. As online banking & shopping, satellite navigation systems, smartphones, TV & movie streaming gain traction, relocation of IT infrastructure becomes mandatory. This increases the demand for modular data center architecture that will drive the global micro data center market size.

U.S. micro data center market, by application, 2018 & 2025 (USD Million)

U.S. micro data center market, by application, 2018 & 2025 (USD Million)

The rising need for containerized data centers for corporate offices that consistently relocate their infrastructure will fuel micro data center industry share. With rising workloads, companies are focusing more on data center expansion. However, enterprises are now wanting to make their presence felt on the cloud, leading to the requirement of portable data centers. Micro data centers have a smaller footprint that conventional data centers and look like with integrated systems. The rising requirement for portable solutions in large-scale enterprises for delivering additional IT support will drive micro data center market size.

The healthcare sector will be a major application segment of micro data center industry. Medical care centers demand efficient power systems for consistent access to patient electronic health records. The rise in the number of chronic diseases and patient admissions can sometimes though, put pressure on hospitals, emergency clinics and rehabilitation centers since conventional data center infrastructure requires a huge investment. But miniaturized, portable data centers eliminate a lot of the up-front investment and are being preferred by medical care facilities, that will drive micro data center market size from hospitals.

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North America micro data center market will grow significantly over 2019-2025 driven by robust urbanization and digitization trends. The presence of major multinational companies planning on expanding their operational capacities in the U.S. will drive the North America industry. Most huge enterprises in the U.S. require efficient IT infrastructure for business management. The rising need of huge companies and SMBs for portable solutions will fuel the regional micro data center industry share.

Global Market Insights, Inc., estimates the North America micro data centers market size to register a CAGR of more than 23% over 2019-2025. The growth is driven by the launch of various micro facilities by important technology giants such as Schneider and IBM Corporation. The expansion of data center infrastructure market in the region will also propel North America micro data center industry share.

Prominent industry giants are consistently making investments in portable data center solutions to cater to rising demand from hospitals, IT companies, telecom firms, banking establishments, etc. For example, in March 2019, Schneider Electric had declared the launch of new solutions for micro data centers which combine APC by Schneider’s physical infrastructure with Cisco’s HyperFlex Edge that delivers efficient, fast deployment in edge environments.

Cisco and Schneider Electric’s latest partnership on micro data centers will provide system integrators and IT global channel partners the access to new reference designs for deploying the HyperFlex Edge that can be suitably customized for particular micro data center needs. The rising demand for pre-integrated, physically secure, and remotely monitorable containerized data center solutions and increasing efforts by industry players to provide these services will drive the global micro data center market size.

Some of the other players defining the competitive landscape of micro data center include Advanced Facilities, Inc., Zellabox, Schneider Electric SE, Attom Technology, Eaton Corporation PLC, Panduit Corporation, Delta Power Solutions, Canovate Group, Dataracks, Hewlett-Packard Enterprise Company, STULZ GmbH, Huawei Technologies Co., Ltd., IBM Corporation, Dell Inc., and Vertiv Co.

Companies partaking in micro data center industry share are trying to enhance their presence by coming up with new, more efficient portable data center solutions. Delta Power Solutions has a product portfolio of the Delta InfraSuite – a highly integrated, next-gen modular datacenter solution that uses racks and integrates cooling, lightning protection, wiring, fire control, UPSs, and airflow management together.

Global Market Insights, Inc., claims the overall micro data center market size to cross USD 14.5 billion by 2025.

Author NameSaipriya Iyer

BFSI applications to drive wireless LAN controller market outlook through 2025

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Wireless LAN controller market is estimated to exceed USD 3 billion by 2025, owing to the increasing business need to manage widespread and intricate LAN infrastructure along with the surging acceptance of cloud-based WLAN controllers for managing network devices. Increasing Bring Your Own Device trend, which necessitates the presence of robust network security in enterprises, will drive WLAN controller market growth through 2025. The rising need for integrated connectivity and security for mobile clients also impacts WLAN controller market trends.

APAC Wireless LAN Controller Market Size, By Region, 2018 & 2025 (USD Million)
APAC Wireless LAN Controller Market Size, By Region, 2018 & 2025 (USD Million)

In terms of the application landscape, wireless LAN controller market is bifurcated into government and public sector, IT and telecom, healthcare, BFSI, manufacturing, transportation & logistics, retail, and others. The retail segment is anticipated to exhibit substantial growth between 2019-2025, primarily fueled by surging acceptance of latest technology by the retail sector to offer better customer experience and convenience. The constant increase in the number of retail companies across the globe will further advance WLAN controller market size. For instance, Aldi, supermarket chain with over 10,000 stores in 20 countries, has recently declared plans to open a new store in Chattanooga city, Tennessee, USA this fall.

WLAN controller market size from the BFSI segment is projected to witness modest growth in the foreseeable future, attributed to high adoption of digital platforms, workforce mobility trend, and increasing network complexity. The growing use of network devices and smartphones has burdened network administrators with complex network management tasks, resulting in the adoption of wireless LAN controllers by banking & financial institutions, for optimizing networks and boosting performance.

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The establishment of new financial institutions and technological enhancements in Wi-Fi technology along with the fast-paced expansion of Wi-Fi market will elevate the revenue share of WLAN controller market from BFSI applications. For instance, HSBC, a renowned multinational banking and financial services company, has recently declared plans to open fifty new retail branches in the United States where it previously had no existence. Reportedly, this move is a part of British banking behemoth’s plan to expand services to newer geographies with no prior foothold.

The rapid upsurge in digital data has led to the introduction of AI in BFSI market, which has positively impacted wireless LAN controller market share. Financial enterprises are leveraging artificial intelligence technology to gather, analyze, and report huge chunks of data to retrieve actionable insights regarding customers to serve their requirements better. Expanding artificial intelligence market size, owing to surging adoption across automotive, manufacturing, retail, healthcare, media & advertising, agriculture, and BFSI, would push network management requirements, thereby propelling WLAN controller market size over the future.

Rising urbanization and commercialization, especially across developing nations, will impact the industry growth. According to a report published by Our World in Data website, approximately 4 billion individuals resided in urban areas, whereas 3.4 billion individuals resided in rural regions, in 2016. Over the last 50 years, the share of people living in urban areas more than quadrupled in Nepal and Mali, and more than tripled in Nigeria and Kenya. By 2050, the global population is projected to reach 9.8 billion, and it is anticipated that the number of people living in the urban area (6.7 billion) will be double of that in the rural area (3.1 billion).

Growing urbanization and commercialization directly influence infrastructure development, healthcare, IT and Telecom, retail, manufacturing, transportation, BFSI, and various other sectors. As these sectors are the leading consumers of wireless technology, they are projected to support WLAN controller market share over the future. Expansion of the enterprise wireless local area network market is also bound to fuel WLAN controller market growth.

The increasing number of efforts by major companies present in wireless LAN controller market, to gain a competitive edge, will substantially fuel market share. Many organizations are taking huge steps towards innovation and new product development, to accelerate the shift towards cloud-enabled network services and ensure enhanced management & security of wireless LAN solutions. Global Market Insights, Inc. claims that large enterprises will accrue over 55% of wireless LAN controller market share through 2025.

Author NameNikita Chaurasia

3 key factors influencing low power wide area network (LPWAN) market share

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Owing to the rising deployment of LPWA technologies, including LTE-M, NB-IoT, and LoRa, low power wide area network (LPWAN) market share is witnessing an increased traction in the recent years. Interestingly, LPWAN networks have emerged as popular choice among enterprises to support various IoT use cases and solutions for business sectors such as agriculture, manufacturing, logistics, and healthcare, among others. Enumerated below are three major factors that are shaping the growth prospects of LPWAN market.

Europe Low Power Wide Area Network (LPWAN) Market Share, By Platform, 2018
Europe Low Power Wide Area Network (LPWAN) Market Share, By Platform, 2018

Increasing investment by telecom operators in laying NB-IoT and LoRaWAN networks across various cities is benefiting the overall LPWAN industry size

  • In 2018, the British telecom operator Vodafone announced NB-IoT network expansions in Spain and Germany, with ambitious plans to double the size of its NB-IoT footprint in Europe by the end of this year.

The NB-IoT network of Vodafone was deployed across Madrid and Valencia in 2017 in a number of verticals such as retail, electricity, agriculture, waste management, and smart city services. This technology has now been expanded to all localities in the cities of Seville, Malaga, Bilbao, and Barcelona, covering a population of about 25,000.

  • In 2016, South Korea’s national telecommunications operator SK Telecom joined hands with semiconductors manufacturer Semtech Corporation to roll out LPWAN network across the nation. Additionally, the operator had also declared that it plans to provide 100,000 LoRa devices free of cost to its customers as part of its ‘Partner Hub Program’.

This program has apparently played a vital role in scaling the development and deployment of LoRa devices (based on IoT solutions) and has been of immense significance for expanding the South Korea LPWAN industry size.

  • Digital Catapult, the UK’s foremost agency for adoption of digital technologies, announced in 2016 that it is working closely with British telecom firm BT and a few educational institutes to boost the IoT network in London. To that effect, the company launched Digital Catapult Things Connected which will provide about 50 LoRaWAN base stations situated across London – an effort to establish the UK’s largest IoT LoRaWAN network.

Needless to mention, this network and support program will provide an opportunity to digital start-ups and small and medium-scale enterprises to use IoT and drive innovation across London.

Apart from massive expansion programs and large-scale investment, the use of licensed spectrum enables the telecom operators to provide customers with the same levels of security as its LTE network. This makes it immune to disruptive and alternative technologies, essentially opening up numerous business opportunities for LPWAN market players.

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The rise in industrial IoT connections is favoring the growth prospects of LPWAN industry

Besides the rising volume of investment by telecom operators, the increasing prominence of industrial IoT market in various business verticals – especially the manufacturing sector – has invariably led to an escalation in the demand for LPWA technologies. This momentum is expected to remain consistent in the upcoming years as the industrial IoT connections are slated to increase by about five times by 2025.

In fact, the German wing of PwC released its findings last year of what the firm expects of the impact to be created by industrial IoT in the German manufacturing sector. Apparently, these findings note that about 90 percent of the respondents are investing in digital factories and a lot of these companies expect a 12 percent efficiency gains over the next five years owing to industrial IoT. Unsurprisingly, these statistics present an optimistic picture of the adoption of industrial IoT solutions, which will consequentially assist the regional LPWAN industry in reaching out to a new base of customers in the times to come.

The advent of 5G technology and its impact on LPWAN market share

One of the major factors fueling the commercialization prospects of LPWAN industry is the steady increase in the volume of investment pertaining to 5G technology. In this context, it is important to take note of the fact that the mobile IoT technologies, such as LTE-M and NB-IoT, offer a cost-effective wide area coverage while ensuring the success of 5G network deployment.

The 5G technology would enable major telecom firms across the globe to provide high connectivity to support numerous IoT use cases. Taking this factor into account, various telecom firms including Orange, Vodafone, and Airtel are deploying licensed cellular LPWAN as a prominent component of their 5G development strategies.

In a nutshell, the increasing volume of investment by telecom firms in expanding the NB-IoT and LoRaWAN networks, the advent of 5G technology and its development, and the rise in industrial IoT connections has been fueling LPWAN market share. As per a research report by Global Market Insights, Inc., LPWAN industry size is slated to exceed USD 65 billion by 2025.

Author NameSaif Ali Bepari

Global digital twin market analysis – 3 biggest business challenges the technology can overcome

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As organizations embark on their digital transformation journey, the global digital twin market size is showing a consistent increase in consort with advancements in the Internet of Things, cloud, machine learning, artificial intelligence, and Industry 4.0 technologies. Digital twin market trends are primarily driven by the technology’s ability to dramatically enhance product performance while mitigating the risk and cost of new product introduction. Additionally, this newfangled technology can boost product realization time by eliminating some of the most time-consuming aspects of real-world product development.

Germany Digital Twin Market Revenue, By Application, 2018 & 2025 (USD Million)
Germany Digital Twin Market Revenue, By Application, 2018 & 2025 (USD Million)

With the rapid proliferation of the Internet of things, a slew of opportunities are knocking the doors of leading players operating in the digital twin market space. Moreover, with digital twins, it is possible that the data which is transferred between blocks can be highly protected and made universally transparent through the blockchain paradigm, thus inspiring global digital transformation. Speaking of the future outlook of this industry, digital twin market statistics by Global Market Insights, Inc.. indicate that the industry valuation is projected to exceed USD 20 billion by 2025.

The fields of application for digital twins are diverse and not confined to a specific domain or industry. Having said that, digital twin market analysis reports claim that automotive, manufacturing, energy & utility, healthcare, aerospace and defense, infrastructure, retail, and consumer goods are the leading end-users of this unconventional technology.

A brief overview of the latest digital twin market trends:

  • In a bid to create solutions for a better future, the healthcare market has lately become a leading contributor to the digital twin industry revenue. The increasing use of machine learning in medicine and augmented and virtual reality in healthcare market for streamlining hospital processes & operations, augmenting customer experience, and generating real-time analytics, has fueled the demand for digital twins in the healthcare domain. For instance, efficient data entry and location of assets can speed up the patient admittance procedure and save significant waiting time.
  • With the advent of Internet of things, there has been a rapid increase in smart construction and connected spaces. Digital twins are these days deployed in connected buildings to stimulate building settings based on historical data to detect changes in the design of the building, as well as locate rooms that are wasting power or are rarely used. As smart construction becomes more popular across global economies with growing disposable incomes, the digital twin industry size is slated to rise significantly.

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3 Biggest business challenges digital twin can overcome:

  • Accurate inventory to avoid overstocking:

The global inventory management software market space has lately been brainstorming the possibilities of digital twin to reduce cost and revenue leakages, for gargantuan warehouses and supermarkets, where managing optimum inventory level is the biggest challenge. Digital twin market analysis suggests that the availability of real-time consumption data can lead to a quicker replenishment of supplies and avert over-inventorying, which can cause product spoilage. Hence, the fast-paced adoption of digital twin in the inventory market offers lucrative growth opportunities for the digital twin industry.

  • Addressing the shortcomings of aerospace fleet management:

Some of the biggest challenges in fleet management in the aerospace industry are poor data integrity, slow turnaround time, aging systems, high maintenance costs, and antiquated manual processes. The utilization of digital twin is poised to bring about a paradigm shift in the traditional approaches, by filling the gap amid the physical and the digital worlds. This innovative technology can offer predictive and prescriptive analytics which can reduce unplanned downtime for engines and cut maintenance, repair & overhaul costs, thereby enhancing fleet performance.

  • Amplifying testing & product development capabilities:

Digital twins can potentially help industries in reducing product development and testing expenses. Companies depending heavily on destructive testing for developing products can use the virtual replica of the real-world scenario for significant portion of the product testing. Say for example, automotive industry can employ digital twin for crash testing prototype vehicles. Likewise, enterprises creating giant models and prototypes for feasibility analysis can save money with digital twins during product development. Digital twin market is slated to advance at a rapid pace in the coming years, given the above backdrop.

Currently, the term digital twin looks like a future concept surrounded by a lot of marketing hype from some top-notch technology companies like Amazon, Microsoft, IBM, and the like. But, considering the unparalleled growth of the digital twin market share in recent years, it can be alleged that this disruptive technology will ensue a broad and deep impact on a plethora of industries in 2019 and beyond.

Author NameNikita Chaurasia

The future of microprinting market – Rising demand for protection against counterfeit activities to drive the industry trends

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Rising disposable incomes and continuous development of the banking, healthcare and packaging sectors have proliferated global microprinting market size, as more businesses are finding it essential to safeguard their products against fraudulent activities. Whether is microprinting on money to prevent counterfeiting or on pharmaceutical labels to establish authenticity, the technology has enabled companies to save considerable losses that would otherwise result from misuse or illegal transfer of goods.

U.S. microprinting market, by end-use, 2018 & 2025 (USD Million)
U.S. microprinting market, by end-use, 2018 & 2025 (USD Million)

Currencies have become one of the prominent application areas for the microprinting industry, with countries like Australia, U.S. and the U.K. being some of the early adopters of the technique. Basically, microprints make it very difficult for counterfeiters to reproduce the extremely small text imprinted on modern currency notes, deterring them creating from circulating fake currency notes. Although the banking and finance sector has significantly helped to expand microprinting market size, evolving trends in the government, healthcare and packaging segments will further expand business prospects worldwide.

Security of National ID cards: Over the last decade, governments around the world have accelerated the promotion of digital transformation and have urged citizens to carry new and smart national identification cards. Generally, infusion of new technology brings with it several risks associated with illegal activities, in this case identity thefts and ultimate misuse of access cards. National IDs also face the similar risks and various players are providing microprinting printers that can help protect against counterfeiting risks.

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Technically, reproduction of cards through simple scans or photocopying with standard resolutions using various consumer devices do not capture the microtext, making an ID extremely hard to forge. An eID card or a digitally accepted identification document has now become a norm in China, India, Malaysia as well as numerous developing nations in Africa. It is anticipated that by 2021, more than 3.6 billion people globally would be carrying a national eID card and securing these cards from theft and frauds would provide a remarkable growth platform for augmenting microprinting industry size.

Protection of Healthcare Products: While international regulations and standards make it mandatory to include composition and ingredients of medicines on the labels, and sometimes on the product, the problem of fake drugs has also prompted the adoption of microprinting technology. Manufacturers such as Xerox are now offering microprinting printers that can provide specialty imaging and fraud prevention technologies to healthcare firms. Metica, Videojet and other players are also enabling precise and compliant printing of relevant information on pharmaceutical labels or boxes.

Evidently, misspelled drugs and counterfeit medicines create considerable health risks to consumers, along with spelling large financial losses for producers. The World Health Organization has estimated that every year, almost US$82.29 billion worth counterfeit medicines are traded worldwide. In fact, the agency believes more than 30% medicines being circulated in some parts of South America, Asia and Africa are fake. Subsequently, microprinting market will amass substantial revenues from healthcare and pharmaceutical companies aiming to protect sensitive data with specialty imaging.

Avoiding Duplicity of Packaged Goods: As the technology moves beyond microprinting on money, the packaging sector has also realized its benefits in shielding products against duplicity, while simultaneously enjoying low cost and fast printing operations. The need for accelerating the efforts aimed at increasing product security has emerged due to gaining popularity of global e-commerce giants and local online retail businesses. The trend has further resulted in logistics challenges faced by sellers, and microprinting industry is pegged as a crucial solution to the existing problems with product tracking.

Growing preference of e-commerce can be gathered from the fact that just one online platform, Amazon.com, had accrued over US$141.92 billion in sales revenue in 2018, which was a 19.7% increase from the previous year. As e-commerce penetration among consumers expands and necessitates precise labeling and tracking of packages, the microprinting market size from packaging applications will catapult tremendously.

All in all, increasing need for securing identification cards, consumer products and pharmaceuticals will fuel the demand for reliable and accurate printing technologies that can be deployed across key substrate materials like plastic, metal and paper. Reports estimate that global microprinting market size will surpass US$800 million by 2025.

Author NamePankaj Singh