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Multi-touch equipment market to register double-digit growth rate over 2018-2024, increasing adoption of smartphones and laptops to fuel the product demand

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The rapidly transforming interface technology and the on-going advancements in product design have been propelling multi-touch equipment market trends. The emergence of high-definition graphics along with the advent of new technologies such as IoT and artificial intelligence have also had a positive influence on the product development. The ease of application and design integrity of multi-touch devices has encouraged most of the end-users to adopt this next-generation transformation. Most of the consumer electronic product manufacturers, automakers, and several other industries have been inventing touch displays for real-life products. Depending upon the consumers’ approach toward the acceptance of such a computing interface, the players in the multi-touch equipment market have been unveiling a diverse portfolio of varied products. The growing availability of highly advanced touchscreen devices will thus have a considerable influence on industry growth over the years ahead.

Germany multi-touch equipment market size, by application, 2017 & 2024 (USD Million)
Germany multi-touch equipment market size, by application, 2017 & 2024 (USD Million)

The launch of newly designed and multi-functional electronics equipment installed with touch systems will turn out to be rather beneficial for the contributors in the multi-touch equipment industry. A few days ago, Ideum launched a smart coffee table with integrated touch systems. In the Pico smart coffee table, it has installed an 8th generation graphics card and advanced touch technology that supports nearly 80 simultaneous touch points. This newly developed touch coffee table enables a user to automate the varieties of system tasks with the help of RFID software utilities. The surging requirement of such smart tables in schools, libraries, waiting rooms, corporate offices, and the retail sector is likely to propel the product demand on a large scale.

In another instance, a leading OEM, Smartron has launched a next-generation multifunctional laptop with a multitouch feature in India. It is noteworthy to mention that India has been emerging as one of the largest markets for consumer electronics across the globe, and the launch of such advanced computing context devices will help consolidate its stance in the global industry. With the development of such multitouch supported devices, companies have been trying to modernize the functionality of electronic devices. The increasing demand for mobiles, smartphones, and numerous electronics gadgets with touch screens across India will also propel the multi-touch equipment market size. Consumers giving preference for the products integrated with such touch screen technologies has been encouraging designers to deploy touch displays into their products.

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Nowadays, in order to attract more consumers, most of the companies have been tapping the latest technology trends such as the Internet of Things and artificial intelligence. On these grounds, product manufacturers have been signing long-term agreements with technology companies. For instance, recently, Microsoft announced its plan to launch an IoT and Intelligent Edge solution for its device partners. The newly developed device integrated with multitouch collaboration tools can be incorporated in MS Office and other Microsoft team applications. The advanced version of products having IoT spatial intelligence capabilities will help end-users tap the environmental data and enhance the users’ experience. The increasing use of touch displays to boost the product performance and operational capability is thus likely to promote multi-touch equipment market share.

Over the last few years, in order to resolve the design related problems of product development engineers, several companies have been continuously involved in the development of touch encoders. Recently, Grayhill, Inc., introduced a touch encoder development kit for the engineers who are looking forward to replacing traditional user input devices with multi-touch gestures. The development of the touch encoder kit has apparently helped software engineers configure the device very easily. The increasing availability of advanced design and customer friendly electronic devices will thereby have a considerable impact on the growth of multi-touch equipment industry outlook.

The escalating use of infotainment systems in the vehicles along with the surging deployment of multi-touch equipment in TVs, smartphones, laptops, and tablets are the most pivotal driving forces influencing the commercialization landscape of multi-touch equipment market. Heavy investments in R&D activities to modernize the existing product ranges also will push the industry trends ahead. For the record, multi-touch equipment market size is slated to be pegged at an appreciable USD 20 billion by the end of 2024.

Author NameSunil Hebbalkar

APAC display market to witness lucrative proceeds over 2017-2024, China & India to be major revenue pockets

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With significant advancements in the touchscreen & embedded technologies, the global display market is expected to tread along a profitable roadmap in the ensuing years. The emerging markets for touch sensors, controllers, and software drivers for enhancing display & touchscreen experience are highly impacting the industry’s end-use landscape. The retail sector, in this backdrop, aptly exemplify the phenomenal growth of display market. The NFC-enabled terminals, Digital POS displays, smart ATMs, and Kiosks are some of the prominent display market products that have profoundly emerged as the most preferred mediums to engage with customers. Companies partaking in display market are in turn going the whole nine yards to bring new range of products that match with the ever-changing customer preferences.

China POS terminals display market size, by display size, 2016 & 2024 (Thousand Units)
China POS terminals display market size, by display size, 2016 & 2024 (Thousand Units)

Fujitsu, for instance has tied up with Arkessa to deploy connected retail & Internet of Things Solution to enhance personalized & digital experience for customers. The partnership aims to enhance the ICT solutions for the retail sector which would, in turn, enable retailers to deliver a top-class consumer experience. Similar trend of collaborations and product innovations in this business space underlines the massive developments prevalent in the display market.

Smartphone industry giants have placed themselves at the top of the display market competitive hierarchy where they are reportedly creating flexible OLEDs and microLED displays. Apple Inc., for example launched its first OLED display sporting smartphone iPhone X in 2017. However, the display was manufactured by Samsung Display for Apple then. The recent news reports however claim that Apple now is planning to make its own products in-house with MicroLED display technologies in its flagship products. Other prominent companies that have expanded their reach in the global display market are Advantech Co., Ltd., NCR Corporation, Displax S.A., Ingenico Group, NEC Corporation, and Aplus Display Technology, Co., Ltd.

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The aforementioned competitive instance quite clearly underpins the fact that the display industry players are taking rigorous steps in establishing their foothold in the global industry space, while the product innovations and technological advancements are forming the foundation for the future profitability scope. In terms of commercialization potential, Global Market Insights, Inc., claims display market to exceed global valuation of over USD 20 billion by 2024. In fact, the report also states that mere 7-billion-dollar industry witnessed unit shipment of more than 45 million units in 2016. These statistics goes on to validate that display market will be further witnessing huge growth potential in myriad regions down the line.

Reports claim Asia Pacific to be one of the significant regions witnessing high adoption of display technology in retail, entertainment, healthcare, and hospitality sectors. The growing need to upgrade and replace the existing old machines especially in the countries such as China, India, and South Korea is fueling the display market growth in Asia Pacific belt. Add to it, the initiatives such as demonetization and digitization that have been undertaken by the Indian government are expected to further fortify display industry share. Analysts deem that rising implementation of these systems to reduce error and improve profitability has been the key propeller of display technologies adoption in the region. Contemplating on these newer adoption of display technologies, the regional semiconductor & display vendors are seen rapidly expanding their manufacturing capabilities to cater increase in product demand & annual sales.

Given the fact that display technologies will witness extensive adoption on global level, it goes without saying that these systems will remain prominent part of modern-day infrastructure projects. All in all, driven by growing participation of tech giants investing in this technology, the display market growth is all poised to traverse along a profitable roadmap in the coming years.

Author Name : Ojaswita Kutepatil