A competitive overview of green data center market: heavy investments in green infrastructure development to augment the industry expansion over 2018-2024
Green data center market is gaining immense popularity lately with the rise in concerns about the increasing energy costs impacting operational and economic efficiency. Most companies are presently implementing strategies to improve cooling and power infrastructure which is one of the vital factors influencing organizational performance, reliability, and serviceability. The shifting trends toward the deployment of green data centers for storing, managing, and distributing information have helped many software companies reduce energy consumption as well as the total energy cost. In fact, energy conscious companies are heavily investing in development of these centers for regaining cooling and power capacities, thereby providing impetus to green data center industry share.
Germany green data center market size, by solution, 2017 & 2024 (USD Million)
Though expensive, considering the long-term benefits of this technology, numerous companies ranging from internet giants to automotive biggies and manufacturing firms to software companies have been involved in green data center infrastructure development. The paragraphs below succinctly elaborate the contribution of myriad companies propelling efficient data center industry share.
In 2018, the leading industry behemoth, Siemens signed a deal with the Irish renewable energy contributor, CES Energy for providing on-site electrical generation services for data centers of various technology multinationals located in Ireland. This on-site energy generation is touted to be rather beneficial for data centers in terms of reducing carbon footprints and energy costs, in addition to helping them meet their data center timeframes with the supply of reliable power. The incidence validates that the availability of renewable energy facilities ensuring on-site generation assistance for achieving emission targets will prove to be a key factor reducing the carbon emissions across Ireland, strengthening green data center market trends.
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Ireland seems to be an ideal location for the establishment of data centers pertaining to climatic conditions, on the grounds of which green data center industry players have been focusing on facility expansion across the nation. Taking into account the shifting focus of technology companies, the regional government is striving to establish Ireland as the European data capital. A few months earlier, the renowned e-commerce contributor, Amazon received approval from the Ireland government to construct a new data center facility in Dublin. The government provided land of 223,000 square feet for the center and an investment of EUR 200 million, with the help of which Amazon plans to establish seven data centers. The implementation of high-profile projects such as the aforementioned is certain to propel Ireland effective data center market.
Presently, many tech giants are looking forward to investing in data center infrastructure development across well-established industrial parks. Through this business expansion strategy, these companies plan to facilitate most of the energy so generated for enhancing operational efficiency. Validating the aforementioned fact, recently, social media giant, Facebook made it to the headlines for planning to invest USD 750 million to develop a data center facility in Huntsville based in Alabama after receiving approval from the local officials. In order to supply power to this facility, Facebook plans to use 100% energy from renewables. The company’s strategy is certain to help Alabama achieve economy benefits, as it is touted to receive about USD 300 million in new tax revenue from Facebook’s future data center over the coming 30 years. It is thus overt that massive investments in renewable data center facilities are likely to impel green data center market size across several geographies.
In addition to already established behemoths like Google and Facebook, many start-up companies are also entering green data center market. For instance, the U.S.-Norwegian start-up company, Kolos is planning to build the world’s largest data center in Northern Norway that will apparently use local hydropower and chilled air for minimizing energy costs. In order to develop this 600,000 sq/m, four-storey green data center building, Kolos has raised funds from the U.S. investment bank and several Norwegian investors. The start-up company declared that this project will be one of the world’s largest green data center as this plant will receive all the required energy from wind and hydropower, which will reduce energy costs by 60% and provide cost-effective benefits to customers.
The increasing awareness regarding green energy among the regulatory bodies of various topographies is certainly a pivotal factor driving green data center market share. In fact, most of the European countries have already implemented strict regulatory norms to encourage the adoption of renewable energy facilities. In this regard, myriad technology contributors have also started deploying renewable energy powered data centers, which has considerably pushed product demand. The continuous investments in facility expansions for achieving higher working efficiency with the reduction of overall operational cost is likely to boost green data center industry share. For the record, by the end of 2024, green data center market will collect a revenue of USD 25 billion.
Author Name : Sunil Hebbalkar
Data Center Infrastructure market to be strongly characterized by regulatory framework, APAC to drive the regional landscape
Nlyte’s partnership with the IBM Watson IoT group is an exemplar precedent underlining rapid expansion of data center infrastructure market. Recently inked, through this deal, the companies intend to leverage maximum potential of advanced analytics and AI in its data centers. Speaking of the strategic agreement, one of the spokesperson of Nlyte has been quoted saying that the complexity, scalability, and optimization of modern data centers demand the requirement of advanced analytic solution integration. Reportedly, Nlyte is amalgamating its patent NEO (Nlyte Energy Optimizer) with IBM Watson’s advanced AI abilities in a quest to provide data centers with new heights of operational comprehensiveness. This alliance, as per experts’ opinion, has surely strengthened Nlyte’s stance in data center infrastructure market that pegged a valuation of USD 40 billion in 2017.
Europe data center infrastructure market, by product, 2017 & 2024 (USD Million)
A stringent regulatory framework speaks volume and has much to contribute in data center infrastructure industry augmentation. With cyber-attacks becoming a global concern, various regulatory bodies have mandated guidelines to identify and continuously monitor potential vulnerabilities in digital infrastructure. Companies partaking in data center infrastructure market therefore, now are extremely particular to develop solutions that are completely in compliance with regulatory standards. In this regard, recently Nlyte Software made its way to headlines, for receiving the much awaited approval for its DCIM solution from the Department of Homeland Security.
Allegedly, the latest approval makes the America data center infrastructure industry giant to become the first DCIM solution provider in the United States that has strictly adhered to all the conditions mentioned in the Phase 1 of CDM program (Continuous Diagnostics and Mitigation) of the federal government. For the records, the U.S. federal government rolled out this aforementioned CDM Program few years back, in a bid to ensure integrity and security of hardware as well software assets of the nation. Not to mention, with increasing adoption of these regulations, U.S. data center infrastructure industry is certain to carve a profitable roadmap over the ensuing years.
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Citing yet another instance where governmental initiative has given a substantial boost to regional data center infrastructure market, the Northern Territory of Australia that has released its Budget for the year 2018-2019, has allocated a sum of AU$18.38 million to support initiatives that are under the Department of Corporate and Information Services. Reportedly, as a part of the scheme, the government has a plan to increase its number of physical servers and number of fully managed servers by 16 and 100 respectively in this financial year. With such enormous project in the pipeline, regional data center infrastructure market players are sure to gain monetary benefits in securing Australia’s data center network.
Speaking of the regional aspect, it is prudent to mention that Asia Pacific is at the vanguard of data center infrastructure industry. In fact, Asia Pacific market is forecast to witness nearly 14% CAGR over 2018-2024. The growth can be primarily attributed to the increased penetration of digital technologies among consumers as well as businesses across this belt. Rapid industrialization along with robust growth in outsourcing activities especially in countries like India and China have led to a subsequent increase in organizational data traffic. In a bid to accommodate this huge traffic, companies are increasingly investing in new facilities, thereby proliferating APAC data center infrastructure industry.
Despite these growth opportunities, data center infrastructure market is still facing a challenge of bridging complex web of interconnections with a data center network. Nonetheless, with the advent of optimized workflow procedures, adoption of real-time monitoring system, and enhanced tools, the aforementioned stumbling block is likely to get overcome within a short span. Furthermore, the lure of big data analytics and extensive proliferation of cloud technologies would leave a complementary influence on data center infrastructure industry space. In terms of commercialization, the business space is forecast to exceed a massive valuation of USD 90 billion by 2024.
Author Name : Satarupa De
Data center networking market to witness a remarkable double digit CAGR of 14.3% over 2018-2024, product innovations to characterize the competitive landscape
The unprecedented evolution of cloud computing technology is undeniably driving new levels of innovation in data center networking industry. The extensive penetration of Internet of Things (IoT) has brought a renewed dimension in the business model, where the modern change in traffic patterns expose the limitation of conventional network. In the light of the recent scenario, data center networks are expected to exhibit not only scalability and high performance, but also flexibility, agility, and enhanced automation. Companies ranging from enterprises to cloud service providers are highly influenced by the growing trend of data & network virtualization and are seeking to integrate advanced technology solutions to curtail the overall operational expenditure. Incidentally this has encouraged core tech juggernauts to come up with newer innovations that could potentially change data center networking market dynamics.
China data center networking market size, by end-use, 2017 & 2024 (USD Million)
Globally acclaimed SDN solution provider, Nokia’s Nuage Networks recently made its way to the front page with its latest data center transformation projects with China Mobile and Spanish multinational broadband, Telefónica. Reportedly in both these projects, Nuage’s VNS (Virtualized Networks Services) has been used in a bid to provide more elasticity to these data center sites. Nuage Networks’ initiatives, as per experts’ opinion, coherently depict the progress of data center networking industry toward network slicing with SDN (software-defined networking). For the records, Telefónica worked with Nuage in order to leverage its hefty yesteryear investment in SD-WAN infrastructure. The integration of VNS solution in its service is further to offer enterprises the facility of configuring and customizing value added services via a self-service portal. Not to mention, the extensive growth of cloud computing technology has indeed proved to be a catalyst in sowing the seeds for advancing the innovation in data center networking market.
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In yet another turn of events, American tech conglomerate, IBM Corporation last year announced its plan of launching four new data centers in the United States, in a bid to support the surging demand for cognitive capabilities. Experts believe the project is sure to leave a perpetual impact on U.S. data center networking market, as the transition to cloud-based software would necessitate the requirement of replacing the traditional networks. In fact, U.S. and Canada conjointly held almost a lion’s share (40%) of data center networking industry in 2017. The subtly changing trends toward cloud-based software in tandem with growing popularity of streaming devices and social media is claimed to be a sure shot indicator of the fact that U.S. would experience an upper hand in data center networking industry over the ensuing years.
Data center networking market giants are betting big on highly advanced storage and memory technologies to gain a competitive edge. Klas Telecom for instance, has recently released an upgraded version of Voyager TDC. Christened as Voyager TDC 2.0, this groundbreaking technology claims to provide users the flexibility of the original system, in addition to NVMe and double storage capacity that ensure better and faster performance. If reports are to be relied on, the company will demonstrate how users can integrate AI and machine learning technology at tactical edge, leveraging the ultra-high-power process capability of Voyager TDC at SOFIC 2018. Yet another trend that is quite vivid in the competitive terrain of data center networking industry is technological proliferation via strategic partnerships. All in all, aided by the vast technology landscape where myriad companies are becoming consumer centric and data driven, data center networking market share is forecast to exceed a valuation of USD 35 billion by 2024.
Author Name : Satarupa De
Data center infrastructure management (DCIM) market to register a phenomenal CAGR of 20% over 2018-2024, government sector to drive the end use landscape
The commercialization scale of data center infrastructure management (DCIM) market has been witnessing remarkable upswing in the recent years. The steady rise of this business space can apparently be accredited to the burgeoning complexity of managing large data centers and the limitations with regards to space and power. In addition to this, the robust proliferation of cloud technologies and big data along with the emergence of Internet of Things has necessitated numerous business verticals to focus on planning of physical infrastructure of IT based services. This has consequentially led to DCIM industry gaining tremendous traction over the past few years. In fact, according to reliable estimates, the overall revenue share of this business space is set to surpass USD 3 billion by 2024.
U.S. data center infrastructure management (DCIM) market size, by solution, 2017 & 2024 (USD Million)
Government sector to emerge as one of the leading end use segments that would drive DCIM market expansion
In an era when cyber-attacks from ‘nation state actors’ have become an everyday occurrence across the globe, it has been observed that numerous governments are increasingly allocating massive resources to fortify network security. In addition to this, various regulatory authorities have mandated stringent guidelines to monitor and identify potential vulnerabilities in the digital infrastructure of developed and developing nations.
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Nlyte Software, one of the major US based DCIM market giant, has recently announced to have received the much-coveted approval of the Department of Homeland Security for its DCIM suite. Reportedly, the latest approval makes it the first DCIM solution across the U.S. to adhere to all the stipulations prescribed in the Phase 1 of Continuous Diagnostics and Mitigation (CDM) Program of the federal government. For the record, the U.S. federal government had rolled out a Continuous Diagnostics and Mitigation (CDM) Program a few years back to ensure security and integrity of software and hardware assets of the nation.
Apparently, industry experts claim that such approvals would provide advanced tools and capabilities to various governmental agencies to continuously monitor the safety of critical data centers across various nations. Furthermore, it is quite needless to mention that such encouraging developments would eventually impel the growth potential of the overall DCIM industry in the ensuing years.
Elaborating further, it would be prudent to mention a similar instance of governmental initiative that has provided a substantial boost to the firms operating in Australia’s DCIM industry space. The Northern Territory government of Australia has recently declared its Budget for 2018-19 in which it has allocated a total sum of around AU$18.38 million to support initiatives under the Department of Corporate and Information Services.
As part of this scheme, the government plans to upscale the number of physical servers from 444 to 460 and intends to increase the number of its fully managed servers from 1600 to 1700 in the next financial year. With such enormous upgradation program in the pipeline, it is quite obvious that prominent firms partaking in DCIM industry of Australia sense an excellent opportunity to deploy their expertise in securing the nation’s data center network.
One of the major challenges being faced by DCIM market players has been the responsibility of bridging the complex web of interconnections among a network of data centers. With the advent of enhanced automated tools, highly optimized management workflow procedures, and deployment of real-time monitoring systems, the aforementioned challenges are being gradually surmounted by DCIM industry stakeholders. This trend of improved functionality coupled with powerful IT-based applications would invariably have a favorable influence on the growth prospects of DCIM market share in the times to come.
Author Name : Saif Ali Bepari
Technological advancements and digitization is setting high goals for the enterprise application market, which is expected to hit a revenue of USD 287.7 billion by 2024, as per Global Market Insights, Inc. Enterprise application is a highly complex system deployed across corporate bodies to ensure real- time information flow along with smooth business operations. Growing demand for efficient IT infrastructure, rising internet connectivity, rapid adoption of cloud computing technologies, and growth in smartphones and mobile devices are the vital factors influencing the enterprise application market share worldwide.A huge adoption trend across various end-use industries such as Healthcare, BFSI, Manufacturing, Government, Retail, Telecom & IT, and Aerospace & Defense is boosting the global enterprise application market size. Enterprise application provides these industries with a wide set of solutions such as CRM, SCM, ERP, Business Intelligence [BI], Web Conferencing, BPM, EAM, and CMS. These solutions enable the users with better inventory management, quality management, customer engagement, and supply chain management.
Asia Pacific Enterprise Application Market Size, by end-use, 2013-2024 (USD Billion)
ERP market which accounted for 20% of the overall enterprise application share in 2015, is anticipated to register a CAGR of 7.7% over the coming eight years. Website content management, which has become an integral part of any organization is driving the growth of the CMS (Content Management System) market. CMS market share is estimated to exceed USD 8.5 billion by 2024. Owing to the growing demand for customer engagement management, CRM segment will also witness significant growth over the coming years, accounting for over 25% of the overall enterprise application market share by 2024.
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Cloud based enterprise application, which accounted for 30% of the overall share in 2015, is gaining popularity among various sectors, particularly manufacturing and retail, due to increasing focus on cost optimization, growing internet connectivity and demand for enhanced accessibility. Also, on-premise deployment model is projected to witness a CAGR of 4.5% over the period of 2016-2024.
The implementation of enterprise application across various industries solely depends upon the requirements from the respective sectors. Enterprise application in the healthcare industry was worth USD 16.5 billion in 2015 and is forecast to grow at a CAGR of 8.9% from 2016-2024. The growth will primarily be driven by growing demand for real-time data transparency across this sector. Retail industry will also witness huge adoption of this system to ensure better customer management.
Global enterprise application market worth USD 150 billion in 2015, is forecast to register a CAGR of 7.6% over the period of 2016-2024. The North America market size is estimated to account for 30% of the overall revenue by 2024, driven by modern organizational structure and customer-centric approach of the companies across this region. The Asia Pacific market is anticipated to record a CAGR of 9.5% over the coming eight years, hitting USD 75 billion by 2024. Technological advancements coupled with cloud-based solution demand by SMBs is likely to drive the regional demand.
Novel IT developments like Big Data and Internet of things will bring immense growth opportunities for the market players. The participants will spend largely on R&D to develop innovative products and solutions in order to meet growing technological needs and most importantly to sustain competition. Startups and small scale industries will also share decent business space over the coming timeframe. Key market participants are IBM, Oracle, , Microsoft, SAP, Epicor Software, IFS, Infor, Hewlett-Packard, and QAD.
Author Name : Shikha Sinha