Healthcare & Medical Devices

pH meters market to enter the billion-dollar business league by 2024, increased product demand from the food processing and agriculture sectors to augment the industry growth

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The robust significance of pH measurement in industrial processing has indeed helped pH meters market chart out a profitable growth path in the recent years. Indeed, the hazardous effects of non-balanced pH levels have been aptly demonstrated in numerous experiments. Say for example, the one conducted at the Great Barrier Reef by reputed scientists focused on intentionally acidifying the water to demonstrate how the destabilized pH level of the sea caused by burning fossil fuels can harm coral skeletons. Maintaining the right pH level is crucial in the food and bioprocessing industries as well.

U.S. pH Meters Market size, By Product, 2013-2024 (USD Million)
U.S. pH Meters Market size, By Product, 2013-2024 (USD Million)

On these grounds, pH meters market has attained renewed importance lately. Technological advancements have also been rampant across this business space, as companies strive to design highly efficient products for apt measurements. Latest state-of-the-art meters include features like hardware miniaturization and easy-to-use software that will further stimulate pH meters industry share.

The food industry is a vital growth avenue for pH meters market, given how crucial the maintenance of pH level is for quality assurance in this sphere. For instance, incorrect pH level in yogurt can result in excessive free whey, discoloration and insufficient or additional tartness. Or for that matter, jelly, wine, and cheese manufacturing – every food processing method requires the maintenance of proper pH level to reach their optimum taste and quality.

In this regard, authorized bodies have also been emphasizing on the importance of maintaining a certain level of pH to ensure food safety, making pH meters market strictly regulatory-driven. Indeed, a fixed set of values has been set for pH levels in sanitation solutions. For example, chlorine concentration is expected to be between pH 8 to 10 while iodine solution is meant to have pH 5 or lower. Thus, the extensive deployment of these meters in the food sector is certain to stimulate pH meters market size.

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The application of these products in bioprocessing is also forecast to boost pH meters market outlook. In fact, pH level is one of the most frequently monitored parameters in bioprocess workflow. Scaling and streamlining proteins in bioprocessing require accurate and stringent pH monitoring as proteins and other large molecules tend to lose stability outside optimal pH conditions. Bioprocessing being an integral part of the expanding biopharmaceutical sector, is certain to emerge as a viable growth avenue for pH meters industry.

Though known for their usage in the industrial sector, pH meters also command an important position in agriculture. Traditional patterns and methods of farming often fail to recognize the importance of maintaining a stable pH level of the soil. It has been determined that a good crop output depends as much on the micro and macro nutrients present in the soil as on the weather conditions and efficient fertilizers. As agriculturally dependent nations are opting to educate farmers in the importance of maintaining a healthy soil pH level, pH meters market is expected to expand its scope through the facilitation of informed agricultural choices.

North America is one of the pivotal regions where pH meters market has demonstrated a healthy CAGR since the last few years – in fact, North America dominated pH meters industry in 2016. The growth can be attributed to the fact that regulatory bodies in this region are highly stringent and proactive as far as the enforced norms regarding food safety are concerned. Additionally, waterbodies supplying drinking water are kept under constant supervision while pharmaceutical research is prioritized at the highest level in the country. On these grounds, it would be fair enough to state that North America pH meters market will register a lucrative growth rate over 2017-2024.

Emerging economies such as India and China are also expected to register a substantial CAGR in the ensuing years, driven by the rising number of food and water borne diseases and the growing number of wastewater treatments. While China holds the largest proportion of APAC pH meters market share, India has been forecast to depict the highest CAGR over 2017-2024.

In the present production environment, the measuring and accurate recording of pH levels can make all the difference between a perfect product and one that goes down the rejection line. For instance, an accurate and reliable pH meter is the means to achieving the correct cutting pH and break pH in case of cottage cheese. In the years to come, myriad sectors will be deploying technologically advanced pH meters for the better regulation of the production line, which would majorly impel pH meters industry share. With the advancement of modern medicine and the rising demand for packaged food, pH meters market will witness an exponential growth graph in the forthcoming years.

Author Name : Paroma Bhattacharya

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U.S. cancer diagnostics market to exhibit commendable growth prospects over 2017-2024, evolving technologies to characterize the industry landscape

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With the rising awareness toward early diagnosis and treatment of critical chronic diseases, cancer diagnostics market in the recent years has been making rapid progressions. Reports claim that cancer is gradually becoming a leading cause of mortality on a global scale. In fact, according to the 2015 statistics by WHO, cancer accounted for 8.8 million deaths. Estimates further claim the new cancer cases to raise by 70% in coming two decades. Considering the alarming increase in cancer prevalence that has led to greater demand for better care and treatment methods, the global cancer diagnostics market, quite overtly is expected to witness significant remuneration in the coming years.

China Cancer Diagnostics Market, By Application, 2013 – 2024 (USD Million)
China Cancer Diagnostics Market, By Application, 2013 – 2024 (USD Million)

In terms of commercialization matrix, Global Market Insights, Inc., claims the worldwide cancer diagnostics market to exceed valuation of over USD 156 billion by 2024, with an estimated CAGR of 8.1% over 2017-2024. With such huge growth potential, the report further affirms the U.S. to have dominated the regional cancer diagnostics industry share in 2016. High prevalence of cancer and the surging need to diagnose it at an early stage have uplifted the growth prospects of the U.S. cancer diagnostics industry. Not only this, but the fact that the region has high adoption rate of technologically superior & advanced diagnostic methods have also had a rendering impact on the regional growth statistics. Estimates claim U.S. cancer diagnostics market to witness y-o-y growth of 8% over 2017-2024, mainly on the cusp of rising research & development activities that are been carried out to develop better diagnostic methods.

Speaking of the development of better cancer diagnostics procedures, it is prudent to mention that several cancer diagnostics industry players and Universities are making significant R&D investments and are collaborating with research institutes to come up with improvements with regard to cancer diagnosis. Below mentioned is an instance of a recent technology that has been creating quite a stir in the global cancer diagnostics industry space.

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Imperial College’s new imaging technology strongly claims to improve cancer diagnosis accuracy

Presently, biopsy is the generic diagnosis method adopted for practically every type of cancer. In this method, a tissue is thinly sliced & is stained with two vegetable dyes known as eosin and haematoxylin (H+E stained) and is analyzed under microscope where the severity of disease in grade by eye. In this process, it is quite overt that different practitioners judging the same biopsy slice will only decide the grade of severity (accurately) around 70% of the time. What this means is that there is a high possibility that some patients would be receiving overtreatment.

In a bid to overcome this problem, a team from the Imperial College, London has developed a cancer diagnosis method called as “Digistain” that has recently made it to the headlines for eliminating the variability and subjectivity in biopsy grading.

According to reports, the new Digistain technology measures a biological marker nuclear-to-cytoplasmic-ratio (NCR) factor that is common to wide range of cancers. The machine gives a quantitative DI score (Digistain index), corresponding to the NCR. Several experiments showed that the DI score is an extremely reliable indicator of the degree of progression of the disease.

Industry experts deem Digistain to be a technology breakthrough in the global cancer diagnostics industry. The machine is not only designed to remove the element of chance in cancer diagnosis but also to be cheaply & easily integrated into hospital laboratories and research centers. Endorsed with such leading technological advancements and developments of user friendly cancer screening products, analysts estimate cancer diagnostics market to tread along a lucrative growth path in the ensuing years. Companies are further embarking innovative methods such as liquid biopsies and next-generation sequencing (NGS) to address the most life-threatening form of cancers. Analysts further deem the industry to witness foreseeable growth in terms of companies launching cost-effective & accurate diagnostics methods that would satisfy growing consumer demand. For the record, some of the renowned companies partaking in global cancer diagnostics industry share include Roche, Becton, GE Healthcare, Illumina, Qiagen, Abbott Laboratories, Dickinson, and Sienna Cancer Diagnostics.

Author Name : Ojaswita Kutepatil

A comprehensive insight into commercial seaweed market with respect to its extensive application spectrum

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Commercial Seaweed Market has been gaining rapid traction in recent years, primarily on account of the rising number of valuable uses of seaweed—from food and fertilizer to pharmaceuticals and industrial gels. Incidentally, Asian countries like China, Japan, Korea, and Indonesia have already been lucrative growth grounds for commercial seaweed market for a long while. Lately though, the developed economies of the West have also been tapping into the wide range of health benefits that can be derived from seaweeds. The notion of using seaweed as a natural salt substitute in the light of the increasing prevalence of disorders such as hypertension has been fueling commercial seaweed industry.

U.S. Commercial Seaweed Market Size, by End-Users, 2013 – 2024 (USD Million)
U.S. Commercial Seaweed Market Size, by End-Users, 2013 - 2024 (USD Million)

The most notable growth avenue for the commercial seaweed market has been built through the application of hydrocolloids extracted from seaweeds in the food industry. The commercial application of hydrocolloids was initially developed in North America and Europe. However, the development of commercial farming in Asia Pacific has changed the hydrocolloids industry structure. Indonesia in recent times, has emerged as one of the leaders in the agar and carrageenan seaweed producers while China has taken up a remarkably leading position in the seaweed hydrocolloids processor market.

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As the demand for seaweed hydrocolloid continues to grow and novel technologies for processing are developed, seaweed processing is expected to gain traction, in consequence, propelling commercial seaweed industry.

Seaweed extracts are also gaining eminence across pharmaceuticals, textile, cosmetics, paper products and biofuels. An interesting scientific discovery that will potentially widen the scope for commercial seaweed industry is the use of dried seaweed as an additive to cattle feed. Cows release a significant amount of methane into the atmosphere, a gas that is estimated to be approximately 25 times worse than carbon dioxide. Dried seaweed has been found to be effective in controlling the gas problem in cows and eliminating methane by 50 to 70 percent. Commercial seaweed market is also gaining traction through innovative cultivation that has developed seaweed tasting like bacon.

Commercial seaweed market has been thriving in Asia Pacific for the past many decades. The per capita consumption of seaweed in Japan currently is about 4 kg while China consumes around 2 to 2.5 kg. In consequence, Asia Pacific accounted for 75% of the entire commercial seaweed market share in 2016 and is expected to grow at a rapid pace over 2017-2024. Europe and North America have delved into the commercial seaweed industry comparatively recently, but the industry is projected to grow rapidly in these regions owing to the product’s massive application across myriad sectors.

Regional governments are not far behind when it comes to supporting the growth of commercial seaweed market. For instance, the US Department of Energy recently awarded $22 million to research teams to focus on the development of biofuel using seaweed. Aided by the participation of government bodies and industry players, commercial seaweed market is projected to witness a CAGR of 8% over 2017-2024. As per estimates, this business space is expected to surpass $87 billion by 2024.

Author Name : Paroma Bhattacharya

APAC cochlear implant systems market to witness phenomenal gains over 2017-2024, China to be the chief revenue pocket

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Cochlear implant systems market has indeed established itself as an inherent vertical of healthcare fraternity. The growth is primarily powered by the rising demand of these devices from geriatric and infant population base. The surgically implanted electronic device’s ability to provide a sense of sound to people who are afflicted with deafness has been the obvious factor that has propelled cochlear implant systems market demand. Moreover, the fact that the cochlear implantation is deemed to be the third most reliable and cost effective intervention that is currently available makes the growth prospects of cochlear implant systems market even more prominent. In the backdrop of this scenario, it becomes prudent to take note of how and where the industry giants are pouring money to capitalize the opportunities.

Brazil Cochlear Implant Systems Market size, By Product, 2013-2024 (USD Million)
Brazil Cochlear Implant Systems Market size, By Product, 2013-2024 (USD Million)

Impact of Cochlear Limited’s preeminence in the APAC cochlear implant systems market

According to recent news reports, Cochlear Limited has invested around USD 50 million to develop a new manufacturing facility in the Chinese market. Sources deem this move to have laid the foundation for its very first manufacturing plant in the already booming China cochlear implant systems market. With the production expected to start within the coming three to three and half years, the facility in Chengdu, will raise Cochlear’s global production of cochlear implant by not less than 50%. The company is also striving to strengthen its stance in the cochlear implant systems industry through launching initiatives & programs aimed at increasing awareness pertaining to hearing loss.

The aforesaid facts significantly underpin the growing dominance of Cochlear in global hearing aids industry. Not to mention, Cochlear is a world leader in hearing implant market and one of Australia’s most successful companies that has a major hand in commercializing the hearing implant technology.

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Reliable news reports reveal that the decision to develop a manufacturing unit in China was taken with the 20 plus year view of the growing cochlear implant systems industry in China. According to regional survey, China is the fastest growing market not only by volumes but also with the potential to deliver strong profitability outcomes in the coming years. On this note, it is prudent to mention that the company is seeking out investors who are interested in long-term investments. Experts preview this situation to have opened huge growth opportunities for other cochlear implant systems market players and potential stakeholders.

The deal appears to be a shrewd long-term move by Cochlear’s management team and in experts’ opinion it remains one among the top five growth stocks on the Australian Securities Exchange (ASX). Taking into account these facts, it wouldn’t be wrong to mention that the Cochlear’s China deal should significantly reward the investors over the long-term.

With the presence of local cochlear implants company – Hangzhou Nurotron Biotechnology and the recent Chochlear’s investment, China remains a profitable growth ground in the near future. Yet another lucrative hub for cochlear implant systems market players is India with its large patient pool and a slew of untapped opportunities. The fact that the country delivers cochlear implant surgery at comparatively low cost has, in turn, augmented the regional cochlear implant systems industry trends. Analysts claim that the regional government’s initiatives and efforts in bringing cochlear implant technology to the masses is acting as a major catalyst impelling India cochlear implant systems market share. Add to it, the fraternity is also influenced by growing financial support for implant surgery for children from organizations such as Power Finance Corporation and Airport Authority of India.

Amidst the current scenario where Asia Pacific with China and India at its forefront are setting the ground lucrative for investors, other prominent regions including US, Germany, Japan, and Brazil are also poised to witness substantial gains in the coming seven years. All in all, driven by technological advancements and participation of innovative and tech-driven companies in this business sphere, the growth prospects of global cochlear implant systems market seem to be commendable , with target revenue slated to surpass USD 2.5 billion by 2024.

Author Name : Ojaswita Kutepatil

Embolic protection devices market to register a double-digit growth rate over 2017-2024, surging preference for minimally invasive treatments to stimulate the product demand

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An inherent vertical of the healthcare space, the competitive landscape of embolic protection devices market is defined by geographical expansions and M&As. Recently for instance, InspireMD, Inc., one of the global producers of embolic protection devices, signed an agreement with various regional distributors for extending its presence across myriad geographies. In Greece, the firm partnered with T-Vascular IKE Medical Supplies and in the Caribbean, it has collaborated with SRL and Endo-Serv. With this exclusive distribution agreement, InspireMD is looking forward to attracting more customers for supplying highly advanced and minimally invasive medical devices. Another factor that may support the embolic protection devices industry player in its endeavor is that its regional distributors encompass a loyal, strong consumer base. Indeed, companies have been continually adopting such tactics to sustain in embolic protection devices market, the valuation of which stood at USD 870 million in 2016.

Germany Embolic Protection Devices Market Size, by Product, 2013-2024 (USD Million)
Germany Embolic Protection Devices Market Size, by Product, 2013-2024 (USD Million)

The escalating occurrence of cardiovascular diseases, particularly among the geriatric population, thus, is a major driving force for embolic protection devices market. These components are prominently used in cardiac surgeries to reduce complications due to debris, owing to their superior design. Indeed, these devices also find extensive usage in ventricular assist device explantation and high-risk coronary artery bypass grafting. Driven by the nature of seriousness of these procedures, hospitals mandatorily prefer official FDA-approved EPD devices – a trend that is encouraging embolic protection devices market players to constantly improve their product portfolios.

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Recently in 2017, the U.S. based Claret Medical received clearance for its Sentinel Cerebral Protection System. With the development of this system, it has set a high standard of care in the United States to protect patient from strokes. Apparently, this system has the capability to remove the debris associated with TAVR (transcatheter aortic heart valve replacement). As per statistics, the implementation of this novel system in TAVR has protected over 5,500 patients from the risk of stroke. In alignment with Claret, numerous other giants in embolic protection devices industry have been increasingly involved in the development of clinically advanced and next-generation minimally invasive medical devices. This would have considerable influence on product demand over the years ahead.

Apart from product differentiation, considering the future scope of highly advanced EPDs, companies in embolic protection devices industry have also been involved in the clinical trials of medical devices. The major concerns for these firms presently is safety and feasibility associated with the products. Recently, Contego Medical, LLC, a leading producer of medical devices for peripheral vascular and cardiovascular treatments, commenced a clinical trial for one of its drugs. The trial was conducted to evaluate the safety of the Neuroguard IEP® 3-in-1 Carotid Stent & Post-Dilation Balloon System with an Integrated Embolic Protection. With this development, Contego Medical has indeed added value to its neurovascular product portfolio and its research spectrum, encouraging other embolic protection devices industry biggies to do the same.

Numerous behemoths across embolic protection devices market have been aiming to set up novel benchmarks with regards to innovative product development. For instance, recently in 2017, Venus Medtech received the official approval from the China FDA for its Venus A-valve device. Apparently, this device offers a less invasive treatment solution for patients classified under the high-risk category. Medical device manufacturers thus, have been shifting their focus toward the development of highly advanced EPDs. Aided by their significant efforts, in conjunction with the emerging application arenas of these components, like atherectomy procedures, embolic protection devices industry is likely to garner appreciable gains over 2017-2024.

Author Name : Sunil Hebbalkar

Ultra-low temperature freezers market to exceed the 210-million-dollar mark by 2024, fueled by extensive product demand from medical laboratories and healthcare facilities

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The field of medical science has indeed witnessed robust expansion lately, providing a significant impetus to ultra-low temperature freezers market trends. Extensive research involving samples that require meticulous storage has led to an upsurge in product demand, spurring ultra-low temperature freezers industry size. Since the last decade, numerous studies are being carried out to solve the mysteries of incurable diseases like cancer and AIDS that have threatened the well-being of the global population. In consequence, collected samples for tests and clinical trials need to be stored in appropriately low temperatures to maintain their original state for extended periods. This requirement thus, ultimately has helped reshape the dynamics of ultra-low temperature freezers industry. Exponential improvement in testing technologies has also triggered widespread pursuit of genomic research in order to resolve unknown queries related to the human DNA and genetics, further stimulating ultra-low temperature freezers market share.

China Ultra-Low Temperature Freezers MarketBy Type, 2013 – 2024 (USD Million)
China Ultra-Low Temperature Freezers Market, By Type, 2013 - 2024 (USD Million)

Massive exploration in the medical field is rapidly phasing out chlorofluorocarbons that have been damaging the earth’s stratospheric layer. In consequence, firms partaking in the ultra-low temperature freezers market share have come up with specially designed products for sophisticated testing and are equipped with CFC free cooling compressors. Thus, this business sphere is also contributing to lowering atmospheric pollution in spite of the fact that the power consumption of ultra-low temperature freezers is rather high. The cooling compressors on ultra-low temperature freezers are designed with washable condense filters and aerodynamic fans that help in keeping out dirt and dust. This has enabled greater preference for these products in critical medical situations, boosting ultra-low temperature freezers market share.

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Maintaining low temperatures is rather important for the storage of chemicals, blood, tissue culture and other clinical trial samples that are required for various industrial and medical purposes. As these freezers maintain temperatures lower than -60°C, in addition to maintaining variable low temperatures whenever required, ultra-low temperature freezers industry has witnessed tremendous expansion in recent times. Thus, these products not only help in halting the chemical processes that would naturally occur in organic samples causing degradation, but also facilitate the usage of products even after they have been left in the freezer for as long as 25 years, providing further impetus to ultra-low temperature freezers market size.

In 2016, blood and blood products accounted for the largest share in ultra-low temperature freezers industry. This growth can be primarily credited to the rising awareness regarding blood donation and requirement of blood storage in ultra-low temperatures.

The year 2012 brought in a change of dynamics in ultra-low temperature freezers market, when Hurricane Sandy badly affected the East Coast. Apparently, numerous research professionals had then packed research samples on dry ice for safe keeping. Considering the paramount importance these samples hold, it is undeniable that ultra-low temperature freezers industry size would be majorly stimulated by the indispensability this product has acquired in medical laboratories, hospitals and pharmacies.

The rapid growth of ultra-low temperature freezers industry can also be credited to major technological developments such as the integration of diagnostic systems in freezers that warn users when the freezer is not operating optimally. Another advancement contributing toward impelling the popularity matrix of this business space is the launch of freezers that use two separate compressors functioning independently, continuing to maintain constant temperature even if one of them fails completely. Players partaking in ultra-low temperature freezers market are also looking forward to enhancing energy consumption by developing freezers that consume 15% less energy. In spite of the high price of these products, increasing investments through both public and private sectors toward drug discovery and development are certain to stimulate ultra-low temperature freezers market outlook over 2017-2024.

Author Name : Paroma Bhattacharya

U.S. dental equipment & consumables market to gain robust proceeds over 2017-2024, prevalence of numerous dental disorders to stimulate the regional growth

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The advent of technology and advanced medical therapies have brought about a commendable transformation in dental equipment & consumables market in recent years. Given the extensive proliferation of innovative tech breakthroughs in the medical space, it does not quite come as a surprise that companies partaking in dental equipment & consumables industry share have been vying with one another, striving to bring forth a range of enviable, high grade dental components. For instance, recently, the notable dental equipment & consumables market player, Nobilium announced that its special, RFID-enabled denture identification system has been cleared by the U.S. FDA, and will be commercialized in the coming months. Nobilium basically developed this high-tech product to help nursing facilities ably meet the regulatory standards prescribed for denture care. Apparently, the RFID technology embedded in the rear part of the denture would help identify false teeth from the point of manufacture, owing to which caregivers would be able to link them with the right patient. The system is anticipated to bring about a massive transformation in the perception of dental prosthetics, which would eventually impact dental equipment & consumables market outlook.

U.S. Dental Equipment & Consumables Market size, By Product, 2013-2024 (USD Million)
U.S. Dental Equipment & Consumables Market size, By Product, 2013-2024 (USD Million)

Why the U.S. has turned out to be a major hub for dental equipment & consumables market

It has been observed that most of the developed economies have been witnessing a massive spike in the number of dental surgeries and implants lately, thereby leading to a rise in the demand for high quality dental components. Reports suggest that the U.S. alone would cross a revenue of USD 6.4 billion by 2018, for the dental implant and prosthetics space. Furthermore, a mammoth 3 million of the U.S. populace is registered to undergo implant surgeries on an annual basis, and the figure has been projected to grow by a hefty 500,000 a year. These statistics bear evidence to the fact that the United States would continue to remain a major hub for dental equipment & consumables market in the years ahead.

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The United States is also home to a host of dental disorders, ranging from oral cancers and hygiene issues to Periodontitis disease and gum inflammation. As per the data from CDC, 2015, approximately 47.2% of the overall population in the United States above the age of 30 suffers from Periodontitis disease alone. Furthermore, the geriatric population in the country, vulnerable to numerous dental problems, has been on a rise lately, providing further impetus to the growth of dental equipment & consumables industry size. Another primary reason for the growth of U.S. dental equipment & consumables market is the favorable support received by the regional government. The availability of reimbursement schemes such as, Dental Health Maintenance Organizations (DHMO) plan and the preferred provider organizations (PPO) dental plan have been contributing toward the prevalence of dental implant surgeries and other dental disorder treatments in the country, thereby providing a major boost to U.S. dental equipment & consumables market trends.

Major companies partaking in U.S. dental equipment & consumables industry share have been striving to come up innovative products and awareness schemes for dental healthcare, in an attempt to consolidate their presence in the regional business and overseas. Midmark Corp., for example, one of most prominent giants in U.S. dental equipment & consumables market, recently unveiled the new Midmark Dental Health Clinic at the Sinclair Community College in Dayton, Ohio. The facility showcases Midmark’s high quality equipment and consumables and provides a rather amiable, educative environment for dental hygiene students. It is prudent to mention that the Midmark Dental Health Clinic, on an annual basis, provides patient care worth USD 500,000 to around 1,500 uninsured children, adults, senior citizens, and veterans. The company thus, seems to be focusing extensively on awareness activities and CSR programs, which would considerably strengthen its stance in U.S. dental equipment & consumables industry.

Dental equipment & consumables market has been gaining appreciable momentum in numerous other geographies across the globe as well. The latest trends proliferating this business space border on the deployment of laser technology for dental treatment. While the research for using laser therapy for dental surgeries and implants has been underway ever since the inception of lasers, it is being estimated that lesser than 10% of dentists presently use lasers. One of the key reasons for the same may be attributed to the lack of user-friendly, commercial, and high-quality lasers. However, dental equipment & consumables industry has slowly been undergoing a change in this regard, with eminent scientists striving to work on numerous theories related to preventive laser dentistry. With time, it is being forecast that laser dentistry and many other significant types of dental equipment marvels would soon go mainstream, inherently propelling dental equipment & consumables market size, slated to cross USD 32 billion by 2024.

Author Name : Saipriya Iyer